MY INVOLVEMENT

Branding Identity Design & Conceptualisation, Vector Illustration,

Specialised Print Design, Interior Design Conceptualisation

The project

Set in the coastal tourism town of St. Lucia, South Africa, this Portuguese restaurant required a brand revamp to excite their ever-growing market. Using the appeal of their flame-grilled cuisine to inspire the striking crimson colour palette, I combined this with vectorised imagery of their signature, locally caught seafood to create an identity that is truly Braza. With extensions branching into stationery prints, interactive digital menus, and interior design and consultation,

this brief was executed in a fully comprehensive manner.